TEA MARKETING

Tea is one of  the largest markets in the world. In the recent survey it has revealed that the global tea market valued at nearly 50 billion US dollars. It has also been expected to rise to 73 billion US dollars buy 2024. Tea has a long history of popularity worldwide. It is initiated in china. It is firstly used as a medicinal beverage. The drink was popularised for recreational use during the Tang dynasty and spread to other Asian countries. After European traders brought the leaves back to Europe in the 16th century its popularity spread in the West as well. The 10 top most leading companies in the production of tea are :
  • CHINA
  • INDIA
  • KENYA
  • SRI LANKA
  • VIETNAM
  • TURKEY 
  • INDONESIA
  • MYNMAR
  • IRAN 
  • BANGLADESH
China was always top in the production. These countries are hospitable to camellia sinensis, the plant used to produce tea which requires a tropical and subtropical climate.

Coming to the consumption of the tea turkey , ireland and united kingdom  are the home for tea drinkers anyway India is nothing less may be comparatively less but according to US tea consumer  survey the results have been that the people who drink tea everyday is 23% ,people who drink tea  at afternoon is 39% , people who drink tea to relax is 40% and many other ways to consume. 

 Besides other countries tea plays a key role in Indian economy. As to the surveys it has bee proven that India is in the second place for production and consumption of tea in the world . Even the PM of India was a person who did tea business in Delhi. Well I am not saying that you will grow if you start a tea business but in India no matter how many tea business are set up may be there is no profit but definitely you will never be into loss. And after all it doesn't require a huge capital to start .

 At last it has been proved that tea market has the largest marketing . And no matter how many cafeterias or how many brands or varieties in tea may be introduced the market of the tea will never be reduced. But whatever the reason may be anything beyond limit is unethical to health.

Comments

  1. k subhashFebruary 7, 2020 at 10:55 AM

    Nice content but what's your suggestion for this?

    ReplyDelete
    Replies
    1. Akash reddyFebruary 9, 2020 at 8:31 AM

      There's nothing to suggest . I just shared the knowledge I have about tea marketing !

      Delete
  2. Soumili BanerjeeFebruary 8, 2020 at 2:11 AM

    Very informative content and creative thinking keep it up and keep updating

    ReplyDelete

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